The concept of the symbol mark means the beauty of nature.
Brand "Lee Jin-ok" is drawn as a figure to express beauty.
The red collar means a red ripe persimmon
The green color means "environmentally friendly nature" and
expresses the beauty of the nature that is floating in the wind.
Color Usage Korean
Color Usage English
By combining initials "E" and "H", you can have combination of perfection, parallelism, and uniformity. With the initials symbolized with the color of the red ripe persimmon, they symbolize an equitable enterprise that pursues the natural and complete technology